Welcome to the recap of Session #15 of the Million Dollar Case Study. This was an inspirational insight into the world of Amazon Split Testing, and how we can really optimize a private label product listing for increased profits. Joining Gen on the webinar is Andrew Browne from Splitly – the smartest tool for Amazon optimization using artificial intelligence and automation to build a fine-tuned and highly converting product listing. If you want to try Splitly today, use the code ‘Million’ for 25% off your first month!   We already covered finding the right keywords in Session #11 and Scott Voelker covered Amazon search engine optimization in the last Session. So how can we continue to make improvements from here? The answer is with Split Testing, or A/B testing. Let’s find out what that looks like for Amazon sellers… Replay & Slides As always, here’s your full webinar replay: Here’s the slides from the webinar:   What is Split Testing & Why Do I Need It? If you have been in the digital marketing world previously, you may already know the answer. For some Amazon sellers, Split Testing is an entirely new concept. Andrew starts by explaining Split Testing in simple … Read More

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