In a prospering yet cutthroat marketplace like Amazon, protecting yourself legally (and avoiding infringement on others’ intellectual property) is a confusing yet important step to navigate. Fortunately, we had Marc Karish join us for Session #4 of the Million Dollar Case study. Marc is a patent attorney with over 15 years of experience working in intellectual property law, and he did a great job laying out the fundamentals of intellectual property to help guide us through potential pitfalls, while also protecting ourselves legally. Here is a full recap of the video:   And the slides that Marc reviewed: Note: Marc did not give specific advice, and as the nature of intellectual property law can get very specific, this session serves as an overview but is not in itself legal advice. Alright, now that that disclaimer is done, let’s get to it! There are three components of Intellectual Property, which were covered individually: Trademark, Copyright, and Patents. Trademarks:   Taking the definition from the US Patent And Trademark Office (USPTO), “A trademark is a word, phrase, symbol or design, or a combination of words, phrases, symbols or designs, that identifies and distinguishes the source of the goods of one party from those of others.” … Read More

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